Gifts that Give Back
ICanServe, The Book
Tickled Pink
Pink Kitchen
Multimedia Campaigns
E-mail and Hotline

gifts that give back

For a minimum donation, you can give or receive gifts that give back. ICanServe gift items are
available year-round at the ICanServe online gift corner. Proceeds help raise breast cancer awareness
and subsidize medical care for breast cancer patients undergoing treatment. For orders or queries on

ICanServe gift items, e-mail or call +632 636 5578.

icanserve, the book

A directory of services available to the breast cancer community in the Philippines, the book was first
published in 1999 through a grant from Bristol Myers-Squibb (Phil), Inc. A second edition was
published in 2002.

tickled pink

This bazaar of unique finds was held in Rockwell Tent, Makati City in 2006 and 2007.

pink kitchen

This food festival that gathers premier chefs who want to support ICanServe’s breast cancer
awareness campaigns was held in Rockwell Tent, Makati City in 2007 and 2008.

multimedia campaigns

ICanServe ties up with Philippine broadcast networks to air ICanServe-produced television and radio
commercials that promote early breast cancer detection during Breast Cancer Awareness Month in
October. ICanServe, in cooperation with C-Network, also produced English- and Tagalog-language
videos that demonstrate breast self examination to support Ating Dibdibin, as well as raise funds for
women diagnosed with breast cancer during the program's screening period.

e-mail and hotline

An information and facilitation service for the cancer community, breast cancer survivors counsel
callers and provide referrals to appropriate professionals and institutions.
Email or call +632 636 5578.


The official website,, allows ICanServe to reach breast cancer
survivors, especially Filipina survivors, across the globe